TommyLog – Direct Mail Making a Comeback? @davidejackson

Tommy today shows off his GREAT thank you card he received from the master David Jackson! No matter what your take on the effectiveness of direct marketing, it’s seeing resurgence as of late. The days of endless bank mailings are all but over and now you can see who is really trying to engage using cross media tools. The post cards I find in my mailbox seem to be mostly well thought out and planned. No more huge mass mailings!

httpvh://www.youtube.com/watch?v=73v2LCMRPh4

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