As Diggs first user to 100 and 200 top page stories this fall from grace was slow but sure and stemmed from shunning the people who made Digg popular. As soon as they removed the Top User status, the downhill trend began in my mind. This has been proven by the choices top management made and shown in spades by the sale for just $500K. I’m sure most Digg users had no idea the top user ranking ever existed, but it did and alienating those who made you big is a sure fire way to kill a huge brand. Just so sad to watch the mighty fall. R.I.P. Digg!